Eros International has announced (on their website with a home page banner) a record opening of Sajid Nadiadwala’s Kambakkht Ishq. The film has grossed Rs. 100 crores worldwide in its first week, making it one of the most successful openings in Indian cinema.
Directed by debutant Sabbir Khan, it released across India as well as in Pakistan, Britain, US, Australia, Europe, South Africa, Fiji Islands, the Middle East and Malaysia, among others. Released July 3, the film opened to extraordinary advance bookings courtesy its unprecedented buzz and has brought a new lease of life for Akshay’s flagging career after two major duds Chandni Chowk To China and 8X10 Tasveer.
Kambakkht Ishq has grossed Rs. 70 crores in India (Rs. 42 crores nett) and Rs. 21 crores overseas with music & digital platforms grossing Rs. 10 crores. The film has been produced at a cost of Rs. 62 crores, including print and advertisement cost.
The film earned around Rs 19 crore (Rs 190 million) worldwide on its opening day. Apart from the death-defying stunts by Akshay, the film also has much publicised cameos by Hollywood stars like Sylvester Stallone, Brandon Routh and Denise Richards.
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